MLC New Home Marketing » News

He Said. She Said. Two Views on Interactive Marketing

mlcsales — Fri, 03 Feb 2012 13:12:12 +0000

Interactive experts Mitch Levinson, MIRM and Carol Flammer, MIRM have wrapped up their He Said. She Said. posts. This series of articles answers many of the commonly asked questions related to online marketing from two different perspectives. Taking the “He Said” position, Mitch answers questions from the perspective of how to improve your search engine optimization. From the “She Said” position, Carol focuses on how to create great content that attracts and engages readers from your blog to your Facebook page. We hope you enjoy this lively discussion as much as we do!

Here are links to all of our He Said. She Said. articles:

How Do I Improve Internet Traffic?

How Much Copy Should My Blog Posts Have?

Why is Blogging with Keywords so Important?

What Else is Important when Writing Posts?

How Often Should I Post?

Why is Syndication so Important?

Explain More About Inbound Links

Do you have other questions for the He Said. She Said. team? If so please as them in the comments section. Additionally, He Said. She Said. is available as a 90 minute presentation. Let us know if you would like us to present to your group.

Social Media for Home Builders at Sales Central

mlcsales — Fri, 03 Feb 2012 13:12:12 +0000

Have you ever wondered how social media, special incentives and coupons could help you sell more new homes? At the National Association of Home Builders’ International Builders’ Show, Carol Flammer, MIRM, author of Social Media for Home Builders 2.0, will hold a presentation with all the best tips to help you successfully market new homes through a variety of ways to engage your customers.

Flammer, the managing partner of mRELEVANCE, will host an hour long interactive presentation beginning at 10:30 a.m. on Friday, February 10. In the presentation, a part of Tech Friday, she will cover how to integrate coupons, contests, promotions and incentives into your social media program.

In a world where LivingSocial deals and Groupons flood our inboxes daily with some fantastic offers, who wouldn’t want to learn more about getting their products spotlighted? Learn how the power of the coupon can be harnessed to get customers talking about the deals on your own great products.

The presentation, like all the events at Sales Central, are free to the International Builders’ Show attendees. The talk will be held in room W311E in the Orange County Convention Center.

For more information about the International Builders’ Show, visit the National Association of Home Builders online.

He Said. She Said. Explain More About Inbound Links

mlcsales — Sun, 29 Jan 2012 16:51:41 +0000

mRELEVANCE managing partners offer their respective expertise in this ongoing, “He Said. She Said” column. Each post in this series focuses on answering a question about online marketing from two different perspectives.. Carol Flammer answers from the reader’s perspective, where it’s all about content. Mitch Levinson answers [...]

mRELEVANCE Launches Georgia Home Foreclosures Website

mlcsales — Sat, 28 Jan 2012 11:46:59 +0000

mRELEVANCE, LLC is pleased to announce the launch of Georgia Home Foreclosures, GAHomeForeclosures.com. The investor-owned residential foreclosure website is part blog and part foreclosure directory. Savvy home buyers have embraced this online resource for Georgia foreclosures.
“The new website provides homebuyers with a suite of tools to help them get the most for their money in [...]

mRELEVANCE Launches New Highland Homes Mobile Site

mlcsales — Sat, 21 Jan 2012 05:20:24 +0000

New search option for Central Florida homebuyers
mRELEVANCE, LLC is pleased to announce the launch of the new Highland Homes mobile site, www.HighlandHomes.org. Created to accommodate an increasing number of users who access the website from mobile devices, the new site allows homebuyers and real estate agents to access information on the builder’s product on the [...]

Get Ready to Be Back in the Black in 2012!

mlcsales — Tue, 17 Jan 2012 14:02:24 +0000

Join some of the industry’s top sales professionals at the most powerful sales seminar of your career, the 2012 International Builders Show’s Super Sales Rally: Back in Black.
Back in Black will be held on Thursday, February 9 from 9 a.m. to 11:30 a.m. This will be the biggest, best and boldest sales education event of [...]

IBS 2012: Blogging to Build Traffic: Online and Onsite

mlcsales — Thu, 05 Jan 2012 10:51:05 +0000

What builder or sales person doesn’t want more online and onsite traffic? One tried and true, efficient way to get more buyers into your communities is through an effective blog. When built and utilized appropriately, a blog can serve as the engine of your social media program, improving your search engine optimization, enhancing customer interaction [...]

Listening is Important on Social Media Too

mlcsales — Fri, 09 Dec 2011 18:58:14 +0000

The key to communicating is listening. If you don’t listen to those speaking to you or what is happening around you, what you have to say might be irrelevant. The same goes with social media. According to a PR Daily article, “To be a master at social media communication, you must have a strong foundation [...]

Your Internet Marketing Toolbox

mlcsales — Mon, 28 Nov 2011 20:45:45 +0000

As you start to budget, plan and strategize for 2012, it is important to take a good look at your Internet Marketing Toolbox. In order to create a comprehensive marketing program, you’ll want to set it up with your blog and website as the foundation and all of your other marketing tactics integrated.
Your website is [...]

mRELEVANCE Wins OBIE Award for Traton Homes Blog

mlcsales — Sat, 19 Nov 2011 04:08:26 +0000

mRELEVANCE won a Gold OBIE Award for Traton Homes blog – www.TratonHomesBlog.com. Named Best Interactive Marketing Tool at the OBIE Awards Gala held at the Cobb Galleria on Nov. 12.
The Traton Homes blog keeps homebuyers abreast of community news, local events and special promotions. The blog includes a featured home, as well as video posts [...]